Between 800 million and 1 billion dollars! This is the amount that Facebook could bring to the table to offer Waze! TechCrunch seems absolutely certain, saying the two companies are trying to finalize details like whether Waze should move to the United States or remain in Israel.
This is not the first time that "Waze" is the subject of rumors about a potential takeover. Earlier this year, it said that Apple was willing to put $ 500 million on the table, an amount deemed sufficient by the leaders of this start-up asking at least $ 750 million
And apparently, it's more or less the same time that negotiations have started with Facebook. Why the interest? First, Waze has the wind in its sails. This browser has 47 million active users, against only 20 million in July.
For Facebook, this acquisition has a double interest. There are probably a lot of data from users who are interested in the social network. In addition, this could be an additional service to Facebook Home. Facebook could well be a veritable ecosystem of Android replacing one by one the basic services provided by Google. A strategy that it should probably find interesting, since it is the same strategy that applies to iOS multiplying applications and services running them (Gmail, Google Maps ...).
